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home
Services
Practice Assessments
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About Us
Marketing Topics
The Modern Marketing Plan
Ensure that your medical practice keeps up in the digital age. Medical marketing is a topic that evokes strong emotions. Many physicians ...
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Time For A Mid-Year Tune-Up
Now is the time to look at your annual marketing plan, review anew the patient experience your practice delivers, and make adjustments ...
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Create Relevant Web Pages
In an earlier article, I discussed how to monitor web visitors: who is visiting, where they live, and how to tighten viewership ...
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How Are Patients Viewing Your Website?
Utilize design techniques that get smartphone and tablet users into your practice. Most ophthalmology sites are designed for desktop and laptop computers ...
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Your Best, Untapped Marketing Resource
How to use practice management systems and EHR for practice growth. How to market the services of one's medical practice is a ...
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Understand Where and How Advertising Works
How can you know if you’re winning if you don’t keep score? I keep this question in mind when I begin an ...
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Does Your Website Attract Refractive Patients
You can easily lose focus of your website when clinic demands increase. You know you need a web presence. You’re less certain ...
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Publications
LASIK
Elective Lens Implants
Practice Development
Marketing